Mayor @ The Admin Bar, voted the #1 Community for WordPress 👑
Owner @ OGAL Web Design where I make performance-focused websites ⚡
Kyle Van Deusen
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An interesting observation digging into the numbers from our survey...
WordPress agency owners paying themselves under $50K, working full-time, and relying on passive referrals are 49% more likely to cite burnout as their #1 growth barrier.
We surveyed 600+ WordPress agency owners and freelancers about their business. Here's what we learned:
theadminbar.com/2026-survey/
We asked 12,000 agency owners what they use for meeting scheduling.
The answers split into 4 camps: pay monthly, pay once, use what you already have, or go open-source.
Here's what people are actually using (and why):
theadminbar.com/the-best-boo...
This was super simple in Figma... but "designer Kyle" often really upsets "developer Kyle" 😅
Turns out, this one isn't too difficult — and it's a really flexible concept you can adapt a bunch of different ways to add visual interest to your designs.
youtu.be/FDfNeWOJdeI
If you've ever asked yourself "wait, which blue did I
use on the buttons?" — this post is for you.
Breaking down the two-layer color system I wish I'd
understood years ago 🎨
This week in The Friday Chaser:
🧠 Are you measuring output or outcomes?
🤖 Hermozi's take on AI and agencies
🎨 The two-layer color system that fixes everything
📋 Do clients actually need WordPress?
Get it delivered 👉 theadminbar.com/the-friday-c...
Most designers manage color one of two ways... Both have a fatal flaw.
New video breaking down why — and the system that
fixes both at once 🎨
youtu.be/uQOgcLdaLTg
This week in The Friday Chaser:
🔧 WP 6.9.2 broke sites (and got patched fast)
🧠 The $5 part that taught me what we actually sell
💸 Which lead gen channel brings 3X the revenue?
🤖 Vibe coding: coming to WordPress near you
Get it tomorrow: theadminbar.com/the-friday-c...
We asked 12K+ WordPress agencies what they use for security.
There's no one solution, but rather a combo of solutions to cover all the layers.
theadminbar.com/the-best-wor...
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
Got some open spots for a "secondary" sponsor in The Admin Bar's newsletter.
Spot 1 opens Mar 13
Spot 2 opens Mar 27
These are 10-week runs @ $100/wk.
It goes out to over 10K freelancers & agency owners in the WordPress space. First come first serve: theadminbar.com/advertise/
Kyle Van Deusen
Kyle Van Deusen
Kyle Van Deusen
622 WordPress agency owners shared their 2025 business data — revenue, pricing, profitability, growth strategies, AI impact, and outlook for 2026.