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by @jimpick.com
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What makes Netflix shows and movies connect with audiences? Prof. Guy Aridor went backstage at Netflix and built a new model that unpacks their recommendation system (and the value of the content). Learn more at Kellogg Insight: kell.gg/237b79
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A new model disentangles the appeal of the platform’s shows and movies from the influence of its recommendation system.
kell.gg
What Lures Netflix Viewers?
Kellogg School of Management