Reminds me of that Simpsons bit:
Skinner: "As student council president, you get the French fries that the teachers eat"
Lisa: "The ones made of real potatoes?"
Skinner: "The very same."
Hey, Frito-Lay, why do you feel the need to specify that your potato chips are made with "real potatoes," on your chip bags, what are you not telling us about your snack foods