Talking business with freelancers and agency owners. I’ve been a freelancer, 2X agency founder (first agency was acquired, retired from second), author.
Books and blog with practical, profitable business tips. Here 👇
https://www.creativeagencybook.com
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This was 13 years ago. Wonder whether I should start riding again to get myself ready for next year.
Always fun riding up and down Toronto’s expressways and raising money for the heart & stroke foundation.
Today is Bob Dylan’s 85th birthday. He’s still writing and touring.
Thank your lucky stars you’re alive at the same time as Bob.
It’s 1866. You are Bob Buchan, stationed with the redcoats in Upper Canada. Your group is meeting in a barn. You’ve heard that the Fenians, an Irish group on the American side, are getting ready to stage a raid.
Your goal is to drive the Fenians back. Your immediate goal is to survive the battle.
Freelancers, what’s stopping you from forming a bigger company?
A) I’m happy working solo
B) I don’t have enough business to justify it
C) I’m working on it, not ready yet
For me it was a natural step going from solo freelance to my first agency. It’s not for everyone.
You?
Freelancers, how are you using AI?
A) Helping to generate ideas
B) To improve my deliverable and save time
C) I’d rather not talk about it
Bonus question:
Have you discussed the use of AI with clients?
A) Yes, and they’re fine with it
B) Yes, and they have a “no AI” rule
C) No
Freelancers, when you first work with a client do you go over your terms and conditions with them?
When and how you expect to get paid, timelines and schedules, ownership of materials or licensing, etc.?
Don’t just tack it onto your estimate assuming they’ll read it.
