Weak: "oh no, too many games in September, how am I going to squeeze them all in?"
Strong: "Let the great September bloodbath commence. Who shall prove themselves worthy of my dollar?"
Jake (Summer Break!)
My mindset: the entertainment industry has to compete to find a place in my life. I have the buying power. I'm a busy guy with limited free time and a set amount of money.
I'm not stressing *myself* out about buying anything. It's the companies that should be stressed about competing for my wallet.