It's plastered across the front of Elland Road, it's engraved at the foot of the club's most famous statue, but Leeds United's motto is now acting as Scotland's rallying cry at the World Cup.
Their second game is tonight and this is how it all happened. #lufc
www.nytimes.com
A motto synonymous with Leeds United has been repurposed and repackaged as the rallying cry for an entire nation at the World Cup