I run HEATED, a weekly newsletter and podcast devoted to climate accountability reporting and opinion. Philly-based. She/her.
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Emily Atkin
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New: The Shapiro administration confirmed that some of its conversations with Amazon about data centers have been covered by a non-disclosure agreement, after radio program Allegheny Front followed up on my reporting.
Listen to our full conversation about the Shapiro admin and Amazon.
The thing that keeps me up at night about this story is that it was so very unusual for this particular example to have come to light that you have to imagine there’s tons of these sites across Texas and around the US
I really like that this explores the ethical dynamics to using the name Patagonia beyond US trademark law.
This is exactly the kind of analysis I've been looking for: not just what does the law say, but what are the larger dynamics involved.
Start community engagement *before* you've lost the people.
“So I think we’ll just be taking a look at our project and see how we may be able to support folks that are voluntarily participating and be able to bring the community a lot of the benefits these projects can provide,” the developer said.
National Public Radio offered fine climate reporting recently, airing a 19-minute podcast on May 24 that challenged the notion that the Trump administration’s hostility to climate action makes progress impossible. buff.ly/1k3gkYV
I so appreciate Emily's work here. This is exactly the type of analysis that I have been missing in watching news of this unfold on social media. Excellent and informative!
Jael Holzman of Heatmap News examined emails between the Governor’s office and Amazon, as public opposition to AI data centers grows.
So even if there's an assumption that the goods are associated with Pattie Gonia, there's also a good chance that there's a simultaneous association of the same goods with Patagonia. That carries brand risk - it's unlikely to cost them the mark, but it does have real risk of weakening the mark.
