This kind of deal has a long history in the entertainment industry. The reason "selling out" became a present idea in culture in the first place is that there's long been a market for buying credibility, and in fact these transactions are generally the way to cash out an "indie" business.
Bruno Dias
Google is investing $75M into A24 as part of an AI research partnership between the 2 companies.
They will look at using AI to create new tools for movie production & distribution.
(Source: www.wsj.com/tech/ai/goog...)
