I have a longer thing I'm working on about this, with more data and stuff, but the key thing folks need to know: anyone on the left *CANNOT WIN* with any kind of content on platforms where the right owns the algorithm. Not just in politics — in entertainment media, or anything else.
Anil Dash
I've worked in Democratic digital comms for a long time and pay attention to campaign metrics across platforms.
Increasingly I'm seeing Dems who crosspost on X, Bluesky, and Threads get better engagement on Bluesky even with far fewer followers.
Here's @jamestalarico.bsky.social's clip last night:
