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Art is a verb If a machine makes a painting that no one ever sees, it might be well-crafted or match some objective form of beauty, but it's not art....
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If a machine makes a painting that no one ever sees, it might be well-crafted or match some objective form of beauty, but it's not art. Art changes the creator and the viewer. Art requires participation. Art is a verb. Decoration is important. Beauty matters. But decoration and beauty are insufficient to create art. Music, images, tastes and words become art when a transformation happens. "What is the change you seek to make?" The answer to that question can inform our work. No change, no art.
Art is a verb
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Seth Godin