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to be fair, Seattle isn't uniquely impacted here! booktok is so popular that the entire publishing industry has changed how it markets new titles 👀 news.asu.edu/20241004-art...
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Since its introduction in 2017, TikTok has taken the social media world by storm. Reviving short-form media in a post-Vine world, the app amassed a cult following that took interest in videos ranging ...
news.asu.edu
The next chapter: How 'BookTok' is shaping a new generation of readers, literature | ASU News