Common problem in Business Intelligence.
When a measure becomes the target, it ceases to be a good measure.
Because the focus goes in making the number move, regardless of consequences.
T. from Data Rocks
How dumb are the executives at Amazon that they couldn't predict this exact outcome? www.ft.com/content/b1a6...
Senior executive Dave Treadwell tells staff ‘don’t use AI just for the sake of using AI’ as costs rise
