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#HorizonEU project aiming to co-develop and demonstrate a system-based approach to understanding, measuring, and responding to changes in pollinators' benefits to society and the economy (№ 101181169)
VALOR Project









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🌿 VALOR fieldwork at the border between Doñana National Park and nearby strawberry crops - where @ebdonana.bsky.social researchers are recording plant-pollinator interaction networks across different habitat types.🪻🐝 #VALORfocalregions
VALOR partner Yujie Zhang (@w-u-r.bsky.social) had the opportunity to speak directly with companies about how they perceive pollinators and biodiversity, what drives them to act, and what still stands in the way.
She states that while it was encouraging to see practical steps already being taken, there is still a clear gap: biodiversity needs to be translated into the language of finance, risk, and value before it can shape business decisions. This is exactly where VALOR can contribute. 🌱