So, so many red flags for this government, but the most bizarrely ignored is running a "sacrifice 45% to get 40% but in the right places" strategy and then getting 34% and basically carrying on as if that hadn't happened.
Tom Roberts
Worth recalling that the main political strategists who advocated this were Matt Goodwin (who we can safely say at this point wasn't a disinterested actor) and Morgan McSweeney (who managed not to notice at any point that Labour didn't even win this bloc in 2024)
Tyron
Political strategists have been saying for years that the great untapped pool of voters is the “socially conservative, economically progressive” bloc. And that’s what Starmer went for and fell flat on his face as a result
