Endless studies into 'carrot' being a superior motivator than 'stick'.
Keir "STICK! STICK! STICK!"
YAs and kids would do less screen time if you offering them something better. You wont, because that means spending real money and caring about their interests.
www.theguardian.com/media/2026/j...
www.theguardian.com
TV streamers and family shows set to benefit as brands cease marketing to teenagers on sites such as YouTube
