This market already exists and it's called "board games."
"An entire generation has now grown up playing video games and is ageing... where they have time, money, and the desire to keep playing. The first publishers to actually see this player will capture a structural advantage. The rest will arrive 10 years late, exactly like they did with women."
No Pun Included
www.gamesindustry.biz
Games are overwhelmingly made by and marketed to younger generations, argue analysts, while the older demographic is being ignored