NEW: Karthik Ramanna (@blavatnikschool.bsky.social) explores the principles of an accounting methodology to provide better greenhouse gas emissions data to business customers & consumers & the reasons why, based on historical precedent, such a system is readily adoptable & likely to prove effective.
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Corporate decarbonization policy has stagnated under ideological divisions. Arguing that anthropogenic emissions are driven by customer preferences and that such preferences can shift with improved information, Karthik Ramanna advocates for a new approach: an economy-wide system of reliable and comparable accounts of the embedded emissions in products to allow customers (and investors) to make more-informed decisions aligned with underlying preferences. In part II of his two-part series (read part I here), Ramanna explores the principles of an accounting methodology to provide better greenhouse gas emissions data to business customers and consumers and the reasons why, based on historical precedent, such a system is readily adoptable and likely to prove effective.
