It's the World Cup and even if viewed purely in sporting terms, I find it hard to get really all that excited about what's ahead of us.
The group stage often delivers jeopardy, upsets and huge moments.
How can it when there's such allowances for failure?
As the 23rd World Cup kicks off at the Azteca, Javier Aguirre's rejuvenated El Tri look to translate their strong pre-tournament form into a statement win against South Africa