Important thread. If I’m understanding it correctly, there is a comparison with public health. When people stopped pooping their pants b/c cities could provide clean water, that was a no brainer. But it gets harder when people need to change their own behavior to keep themselves and others safe.
1/ A common move in energy/climate public writing is: argue that decarbonization has shifted from a shared public sacrifice to a competitive advantage, contend that self-interest will drive the transition.
There’s truth here & I learn a lot from these voices — but this framing has important gaps. 🪡