Between this and the stellar WSJ story about Polymarket's fake bettors, it really feels like we have completely given up on requiring influencers to disclose paid partnerships. It only hurts consumers.
Mia Sato
This weekend DoorDash tweeted about the World Cup but repeatedly tagged T-Pain, as if they were mixing him up with NZ soccer player Tim Payne. T-Pain got in on it too, acting confused.
Turns out it was all a "partnership." No ad disclosure on any of the posts.
www.theverge.com/news/954145/...
