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"Our brains don't fully correct for the fact that this is not a unique event happening more than once. It's one unique event that I happen to be seeing more than once. In other words, we're confusing repetition with replay." www.chicagobooth.edu/review/podca...
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Chicago Booth’s Kristin Donnelly talks about her research on the “replay illusion.”
www.chicagobooth.edu
Does Replaying Videos Change How We Watch Them?
Chicago Booth Review