TikTok is no longer a side project for European newsrooms. The latest @reutersinstitute.bsky.social trends report confirms it’s a top-3 platform priority for media managers in 2026. We have compiled our annual ranking of Europe’s largest news publishers on TikTok.
Daily Mail remained the clear leader in 2026, adding around 7.7 million followers since 2025 and widening its lead over most European publishers.