For a summer adventure MG read:
Gnome is Where Your Heart is
Waking the Dead and Other Fun Activities
For your Summerween PB needs:
A Spoonful of Frogs
Vampire Jam Sandwich
For the kid dipping their toe into solo reading:
The League of Littles
Market and publicize your backlist.
Market and publicize your backlist.
Market and publicize your backlist.
Market and publicize your backlist.
Market and publicize your backlist.
Elias Eells- Bar Cart Bookshelf
I KNOW preorders are super important for books, but they're also not how consumers find products, so like... just remember the long tail.
People want to go into a place, pick up a thing, and enjoy it. Build more infrastructure around the period of time when readers can actually be consumers.