#OutNow in #iCS
Undisclosed ads on TikTok are assessed through the lens of the law, platform rules, and everyday judgment. Taylor Annabell traces how calling out influencers can protect followers while producing new harms.
doi.org/10.1080/1369...
Influencer marketing is a core monetisation practice within the creator economy, which contributes to the presence of commercial content on platforms. To ensure audiences are informed, influencers ...