So we're all dunking on the pervert aspect of this, which is accurate. But seriously.
Did no one do a little test to see if consumers were like 'yes I'd like to buy this, yes I will spend that much for it?'
Isn't that a thing companies do?
Grittybeard
New look at Snapchat’s Specs AR glasses
• Costs $2195
• $SNAP stock price dropped immediately after the announcement