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"The biggest opportunity begins in the months that follow the tournament." The USL says it's focused on the post-World Cup bump, not a marketing blitz. But with pro-rel aspirations, is the USL missing its moment? @usltactics.com ⤵️
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www.backheeled.com
This World Cup provides a unique opportunity for the USL to expand its brand on the promise of promotion and relegation. But is that really happening?
The World Cup should grow U.S. soccer. Will it grow the USL?
Backheeled